<aside> 💡 Tip: Use the prompts on this template to help you decide how to talk about your company.

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<aside> <img src="/icons/list-indent_blue.svg" alt="/icons/list-indent_blue.svg" width="40px" /> Table of Contents

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Prose

Questions to consider

• Things that got started this year
• Things that gained traction this year
• Glimmers of progress towards your long-term vision/mission
• Progress on the things you planned to do
• Progress on key metrics
• General health of the business
• What you learned this year
• Improvements to the organization (new systems/processes, new leaders, etc.)
• Stats about your employee base (# new people who joined, locations they work from)
• Good failures/things you were wrong about
• Stories of specific users you made an impact on
• Examples of great work
• Things that happened in the broader ecosystem and how you’re thinking about it
• Competitive insights
• Company identity-shaping moments

Company context